Understanding The Value Ladder Sales Funnel

The Concept of a Value Ladder

This pic is to show what Russell Brunson calls this the single most important aspect to building an online business.

 This is an excerpt from Russel Brunson's book  DotComSecrets  Where he goes over how to provid provide insane amounts of value at each step of this value ladder. Your clients will naturally flow through your business, ascending each step, getting more value as you over-deliver, and ultimately pay you more money.

This is an excerpt from Russel Brunson's book DotComSecrets Where he goes over how to provid provide insane amounts of value at each step of this value ladder. Your clients will naturally flow through your business, ascending each step, getting more value as you over-deliver, and ultimately pay you more money.